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MiStore

Consumer electronics · Shopify

Real-time order notifications customers actually open

Email receipts went unread and SMS updates were ignored, so MiStore’s support line filled up with “where is my order?”. Now every order event pushes a WhatsApp update automatically, on the channel customers already live in.

Order notificationsShopify syncSupport deflection

0×

Higher update open rate

0%

Fewer “where is my order” tickets

<0s

From event to message

0

Automated touchpoints per order

01 · The challenge

What was going wrong before Texnity

MiStore sells electronics where a single order can be worth weeks of margin, and where anxious customers check in constantly. The existing notification stack wasn’t reaching them.

Email updates disappeared

Order confirmations and shipping emails landed in promotions tabs and spam folders. Customers simply never saw them.

Support answered the same question all day

Agents spent their shift looking up tracking numbers and repeating the same status to one customer after another.

Updates were sent by hand

Someone had to remember to message each customer at each stage. On busy days, nobody did.

02 · The solution

What we built with MiStore

Texnity’s native Shopify integration listens to the store’s order events and maps each one to an approved WhatsApp template, no manual step anywhere in the chain.

  1. 01

    Every order event mapped to a message

    Order placed, confirmed, fulfilled, out for delivery, delivered and cancelled each trigger their own personalised WhatsApp update.

  2. 02

    Personalised with real order data

    Templates pull the customer name, order number, item list and live tracking link straight from Shopify, so nothing has to be typed.

  3. 03

    Replies land in the shared inbox

    When a customer replies to an update, the message opens in the Texnity inbox with their full order history attached, the agent has context immediately.

  4. 04

    Delivery reporting on every send

    Sent, delivered and read status is tracked per message, so the team can see exactly which updates reached the customer.

MiStore

WhatsApp · Automated

📦 Order #MS-8821 confirmed: Redmi Buds 5, $39. We’ll notify you when it ships.
🚚 Shipped! Out for delivery today. Track live: track.texnity.com/MS8821
Great, thanks for keeping me posted 👍

Sent automatically by Texnity, no agent involved.

03 · The benefits

How Texnity helped MiStore

Updates get read

WhatsApp updates are opened within minutes, not left unopened in an inbox nobody checks.

A quieter support queue

Customers who already know where their parcel is stop asking, freeing agents for questions that actually need a human.

Nothing depends on memory

Every notification fires from the Shopify event itself, so busy days and quiet days are handled identically.

Higher perceived reliability

Proactive updates make a store feel established and trustworthy, which matters a lot when the basket is expensive.

Texnity is an excellent Shopify app! It makes sending real-time order notifications simple and effective. Easy to set up, customizable, and helps improve customer engagement. Highly recommended for growing stores!
MiStore Online electronics store
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